Past Publishing Courses

Feb ’17
28

IP & Social Media

Learn about Intellectual Property (IP) risks and challenges that exist in social media platforms and protect your IP rights while building your brand online. Details
Nov ’16
3

E-mail marketing workshop

Learn to effectively use e-mail marketing to promote your enews service, writing engaging copy and getting readers to click through. Details
Oct ’16
27

Copywriting workshop

Acquire skills and techniques to write convincing, engaging copy which focuses on the calls to action and get the attention of readers! Details
Aug ’16
25-26

Creating a winning book cover

Learn about the fascinating design process and be involved in visual and verbal brainstorming to generate ideas and concepts that set the basis to create a great book cover. Details
Jul ’16
12

Managing an Editorial Project

This course will help editorial project managers acquire essential skills for the production and scheduling of any publication that needs to be published on time, on budget and to the quality that the company requires. Details
Apr ’16
1

Impressive Marketing Plans

Learn about the marketing mix, the 4Ps and how to plan for marketing activities within a manageable budget to get the best value for your publishing project. Details
Mar ’16
31

Copywriting Workshop

Acquire skills and techniques to write convincing, engaging copy which focuses on calls to action and gets the attention of readers. Details
Mar ’16
22

IP & Social Media

Learn about the Intellectual Property considerations when using social media platforms as well as the common Intellectual Property risks involved Details