Jayapriya Vasudevan founded the Jacaranda Literary Agency over 20 years ago. The prestigious UK magazine, Bookseller has hailed her as “one of India’s most dynamic booksellers.”
Over the years the agency has grown exponentially and now represents an exciting and diverse list of authors from India, Singapore and across South East Asia as well as from the UK, Australia and Kenya. Jayapriya is a preferred speaker and regular delegate at literary conferences all over Asia as well as London and Frankfurt. She also teaches a class at Bangalore's World Famous Semi Deluxe Writing Program.
Jayapriya was the Festival Director for the Times of India Literary Festivals 2017 and 2018 held in Bangalore.